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Adkaro Privacy & Trust Center

Privacy Policy

At Adkaro (adkaro.in), we are committed to protecting your personal data, brand assets, and creative briefs. This Privacy Policy details our transparent practices regarding data collection, artificial intelligence utilization, third-party infrastructure, and your privacy rights under Indian and international laws.

Jurisdiction: New Delhi, India
Entity: Adkaro Agency

Enterprise AI Confidentiality

Your proprietary brand assets, product footage, and scripts are never used to train publicly available AI models.

Encrypted Transmission

All project briefs and form inputs are encrypted in transit via SSL/TLS and routed directly to our private mailbox.

Global Rights Protected

Full compliance with India's DPDPA 2023, IT Act, and respectful alignment with GDPR and CCPA privacy standards.

1. Introduction & Overview

Welcome to Adkaro ("we", "us", "our", or "the Agency"), accessible at https://adkaro.in. Adkaro is an AI-first marketing and digital production agency founded by Sidhant Wadhwa and Sankalp Sharma, operating out of New Delhi, India as a remote-first team.

We specialize in creating high-impact AI-generated video advertisements, engineering high-converting web experiences and bespoke storefronts, managing social media growth pipelines, and delivering data-driven creative campaigns.

This Privacy Policy applies to our website (adkaro.in), any associated subdomains, web forms, communications, and client engagement workflows. By accessing our website, submitting a project brief, or engaging our services, you acknowledge that you have read, understood, and agreed to the practices outlined in this policy.

2. Information We Collect

We only collect data necessary to respond to your inquiries, deliver our digital marketing and web services, and optimize our platform performance. Data is categorized into:

A. Information You Voluntarily Provide (Project Briefs & Inquiries)

When you interact with our "Contact Us" or "Send Brief" form, we collect:

  • Full Name: To address you professionally.
  • Email Address: To communicate, send proposals, schedule discovery calls, and deliver updates.
  • Company / Brand Name: To understand your business context and brand footprint.
  • Project Brief & Description: Details regarding your creative requirements, product specifications, campaign objectives, or website vision.

B. Client Assets & Media Provided for Production

In the course of executing AI advertising, web design, or social media management services, clients may provide logos, product photography, video footage, color palettes, tone-of-voice documents, and marketing collateral. These materials are treated as confidential client property.

C. Technical & Diagnostic Information Automatically Collected

When visiting our website, our hosting platform and web servers may automatically log non-identifying telemetry including your device type, operating system, browser version, general IP location (city/country level), referring URL, pages viewed, and session duration.

3. How We Use Your Information

We process collected data exclusively for lawful business purposes, including:

  • Service Delivery & ExecutionSynthesizing AI video advertisements, designing custom web architectures, crafting social media campaigns, and coordinating production schedules.
  • Direct CommunicationResponding to project briefs, providing creative quotations, discussing contract milestones, and offering client support.
  • Performance & AnalyticsAssessing website performance, detecting render bottlenecks, and refining conversion paths for our digital visitors.
  • Security & Abuse PreventionGuarding against spam submissions, protecting our email transmission endpoints, and ensuring network integrity.

We do NOT sell, rent, trade, or monetize your personal information or client briefs to third-party data brokers or advertisers under any circumstances.

4. AI Generation & Client Asset Privacy

Our Core AI Data Promise

As an AI-first agency, we employ leading synthetic video, voice generation, and diffusion models to craft commercial-grade assets. We recognize the vital importance of intellectual property, brand confidentiality, and copyright protection.

1
No Public Model Training:

We do not feed your proprietary assets, trademarked logos, private voice clones, or unreleased product images into public machine learning models for generalized public training.

2
Enterprise & API Guardrails:

Where external generative AI platforms or compute engines are used, we utilize commercial and enterprise tier accounts with strict non-retention agreements and data privacy terms ensuring client content is zero-persisted beyond processing.

3
Client IP Ownership:

Deliverables produced for paying clients—including custom-designed web code, final video exports, social graphics, and campaign creatives—are transferred in accordance with our client agreements, granting full commercial operational rights to the respective brand.

5. Cookies & Web Tracking Technologies

Our website utilizes modern browser storage and minimal standard cookies to optimize your browsing experience and monitor platform stability:

  • Strictly Necessary & Functional Storage: Used to maintain animations, stateful view transitions (e.g. video preloads, intro state), and UI theme preferences.
  • Analytics & Performance Cookies: Measure aggregated metrics such as page visits, interaction heatmaps, and bounce rates to enhance responsiveness.

You can manage, restrict, or delete cookies at any time directly through your web browser settings. Disabling cookies will not hinder your ability to view our website or submit project briefs.

6. Third-Party Processors & Infrastructure

To maintain high uptime, global CDN delivery, and responsive communications, Adkaro relies on reputable third-party cloud infrastructure providers who process data strictly under our instruction:

Hosting & Edge CDN (e.g., Vercel / Cloudflare)Delivers global serverless computing, SSL encryption termination, and static asset distribution.
Email Dispatch (SMTP / Google Workspace)Enables secure, authenticated relaying of project inquiries submitted via our contact form to our official mailbox at adkaro.agency@gmail.com.
Typography & Media Delivery (Google Fonts / Unsplash)Delivers web fonts (Inter, Space Grotesk) and visual media assets securely via caching networks.
Social & Advertising Networks (Meta, YouTube, LinkedIn)When executing client campaigns, data and tracking pixels operate according to each client's specific advertising accounts and permission sets.

7. Data Security & Retention

We implement comprehensive technical and organizational measures to safeguard all collected personal data against unauthorized access, accidental loss, alteration, or disclosure.

  • End-to-end transport layer security (TLS/HTTPS) across all web interactions.
  • Strict access restrictions: only authorized founders and project leads can view incoming client briefs and project assets.
  • Multi-factor authentication (MFA) across all internal agency communication channels and cloud repositories.

Retention Period: We retain contact details and briefs only for as long as needed to fulfill creative engagements, satisfy tax/accounting regulations, or resolve potential disputes. Inactive inquiries that do not lead to an active client partnership are purged periodically from our working records.

8. Your Privacy Rights (DPDPA, GDPR, CCPA)

Depending on your location and jurisdiction, you possess specific statutory rights regarding your personal information:

Under Indian Law (Digital Personal Data Protection Act, 2023 & IT Act 2000):You have the right to access an overview of personal data processed, request correction or completion of inaccurate data, withdraw previously granted consent, and access an effective grievance redressal mechanism.
Under European Regulations (GDPR) & California Law (CCPA/CPRA):Where applicable to international visitors, you hold the right to be informed, right to erasure ("right to be forgotten"), right to restrict processing, right to data portability, and the right not to be discriminated against for exercising your privacy rights.

To exercise any of these rights, simply email us at adkaro.agency@gmail.com. We will respond promptly within the timeframe required by applicable law (typically within 30 days).

9. Grievance Redressal & Contact Information

If you have any questions, concerns, requests, or complaints regarding this Privacy Policy or how Adkaro handles your personal information and creative assets, please contact our designated Grievance & Privacy Team:

Adkaro Agency — Privacy & Grievance Desk

Founders & Operations Leads: Sidhant Wadhwa (CTO) & Sankalp Sharma (COO)

Email: adkaro.agency@gmail.com

Location: New Delhi, India · Remote-first agency

Website: adkaro.in

We periodically review and update this Privacy Policy to reflect changing legal requirements, industry standards, and our evolving AI service capabilities. When updates are published, the "Effective Date" at the top of this page will be updated accordingly.

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